Mamba dating service plans to invest $6.5 million in development in Turkey, Kazakhstan, USA, Turkey, Germany and Israel to attract Russians going abroad. In this respect red blood cell said Andrey Bronetsky, head of the company.
“These countries were selected for scaling because they have an audience that is already actively using the service. “This audience has good activity and pay indicators.”
According to the businessman, Russian immigrants, who now number more than six million, will be growth points in Israel and Germany.
In Turkey, Russian dating services have been “historically popular” among local men for meeting Russians, Bronetsky said. Bronetsky with “like-minded” Ukrainians or Kazakh girls. According to him, immediately after the announcement of the enrollment mobilization, payments and correspondence of Russians in Russia began to increase.
“If we talk about the US market, we will strengthen our position among the Russian-speaking population of the USA, which according to recent estimates is about 5 million,” said Bronetsky.
It was previously reported that the dating app is Tinder. testing started A new Tinder Vault premium subscription option for $500 per month (about 40,000 rubles at current exchange rate). The user is promised a “special status” and a personal 24-hour dating advisor.