French company L’Oreal introduced tools that simplify drawing eyebrows and a smart lipstick applicator at CES 2023. About informs Boundary.
The Brow Magic device was developed in collaboration with Prinker, a manufacturer of temporary tattoo instruments. Brow Magic is equipped with 2400 small heads that output up to 1200 dpi.
To use the device, you need to download the Brow Magic app and scan your own face. Thanks to augmented reality technology, the user can “try on” effects, eyebrows of various shapes and thicknesses. Users then apply primer with a brush and run the printer over their eyebrows. Unlike tattoo, the layer applied with Brow Magic can be removed with make-up remover.
Also shown is the HAPTA smart lipstick applicator, designed for people with limited hand mobility. Developed in collaboration with Verily Life Sciences. HAPTA will make it easy to apply lipstick with its movable design that allows you to adjust the tilt and rotation.
The cost of L’Oreal Brow Magic and HAPTA has not yet been disclosed.
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