French brand Balmain presented clothes and accessories with Japanese cartoon characters Pokemon. writes about it WWD.
Pokémon have appeared in wallets, jacket pockets, t-shirts, sweatshirts, jeans, sneakers, and backpacks. The prices of the items vary between € 395 and € 1.4 thousand.
Olivier Rousteing, creative director at Balmain, said, “The lively pop aesthetic and cute Pokémon have always fascinated me. They suggest a simpler time in the past, when today we shared a rosy vision of all the positive changes that digital innovation is sure to bring.”
Kenji Okubo, president of international company The Pokémon Company, praised Balmain for his “inspiring design” and creativity.
Pokémon Unite fans will be able to download a virtual version of the mod kit for free.
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