On the eve of March 8, sales in the categories of “Women’s products”, “Erotic clothing”, “Intimate cosmetics”, “Oils and oils” in intimate goods stores traditionally increased, while oils and mineral oils turned out to be the most. popular products. Yulia Polovinka, marketing director of the Supplier of Happiness company, told socialbites.ca about this.
According to Yulia Polovinka, the share of demand in the Mineral Oils and Oils category is 21.49%.
At the same time, exciting lubricants are the most popular.
“Of course, the demand for all-purpose water-based lubricants is always high, but stimulating lubricants account for almost 43%. But the share of anal lubricants, on the contrary, was only 11%,” he said.
She added that the Women’s Products category for International Women’s Day made up 11.8% of the total sales.
“Compared to the previous year, sales of this product group increased by a third,” said Yulia Polovinka.
Previously reportedThat the Russians are ready to spend up to 5,000 rubles for the celebration of March 8.