Reverse at Telecinco. The Mediaset channel still hasn’t found its place due to the rapid decline in viewership data about a year ago and Antena 3 taking the first place among the most watched channels.
And now, with the advent of new management It seems that a course of action dominated by patience has been established. so that the movements finish the curl, not always fulfilled when the results are low.
this is what happened “Scandal: the story of an obsession”starring serial Alexandra Jimenez And Fernando Lindezdespite its quality, it does not get good audience data.
Inside Telecinco’s attempt to promote it was applaudedlast week it decided to advance its broadcast schedule and schedule the relevant premiere episode at 10 pm without waiting for access prime time to end.
In this way, the followers did not have to wait until the morning to see the result of the episode because Mediaset remains committed to producing 70-minute fiction series. Of course, he had to face the mighty ‘El hormiguero’ in Antena 3.
And the result was disaster. The series, which was produced by Alea Medya, fell to the lowest figure in its history with the record holder. 6.7% viewership share and only 938,000 viewers on average, as reflected in the YOTELE audience analysis. Antena lost the battle to the premiere of “El círculo de los famosos” in 3, “Días de tele” in 1 and even to the premiere of “Planeta calleja” in Cuatro.
Despite these figures, the Mediaset leadership does not give up on its ‘Scandal’ commitment and continues to do so on Wednesday nights. Yes definitely, He had no choice but to fix it and reschedule at 10:50 this week.As announced in Telecinco’s commercials during commercial breaks.