Where to dress for men: Russian brands to replace foreign ones

No time to read?
Get a summary

brier

Moscow designer Daria Serova launched a brand brier in 2015. Four times a year, the capital brand releases men’s and women’s collections from natural materials, in limited numbers, but in a wide range of models from sizes 40 to 54.

Brier outfits are classic and casual at the same time. The men’s line includes coats, short coats, jackets, jackets, trousers and shirts.

Prices for outerwear start from 16 thousand rubles. For example, this is the cost of an insulated jacket-jacket made of waterproof fabric with a beige membrane. The average price of a cotton jacket is 15 thousand rubles, a classic tweed jacket is slightly cheaper – 12 thousand rubles. Trousers made of 100% khaki wool, blue or black will cost 11 thousand rubles, and the price of shirts – 7.9 thousand rubles.

That

Petersburg brand concise and functional clothes That It appeared 10 years ago. Its creator, Andrey Kravtsov, started with the production of waterproof raincoats and gradually expanded the line of casual wear.

Now the men’s assortment consists of light jackets, which will cost 9 thousand rubles, sweatshirts with long sleeves, ranging from XXS to XL, for 7 thousand rubles. Denim jackets from 100% cotton in classic colors and thick denim jeans from 8 thousand rubles, as well as basic shorts, T-shirts and trousers. The brand is available in Moscow, Yekaterinburg, Berlin, Milan and St. Petersburg is represented. The clothes are produced at several partner factories in China, and at the end of last year the Shu team opened its own production in Veliky Novgorod.

STITCH

Moscow brand STITCH is the smallest on the list. A creative family tandem in the fall of 2020 was created by designers Elena and Vladimir Stankevich together with his ideological inspirer Timur Filatov.

Minimalism and unisex are the main principles of creating clothes. The brand offers basic sweatshirts and t-shirts – black, white, khaki, gray. But jackets with lowered shoulders cannot be called basic, and their price is budget – 13-22 thousand rubles.

Special attention should be paid to outerwear in the brand. The hits are a padded double-breasted jacket, a long jacket with patch pockets, and a jacket coat. For those who are bored with the sole, the brand has developed military-style voluminous overalls with a free silhouette.

Level suit

Moscow brand Level suit In Stoleshnikov Lane, he sells classic men’s clothing – business suits, jackets, coats. The brand specializes in suits – they can be selected by type (single-breasted, two- or three-quarters, tuxedo, etc.), suitable for cut or classic – by composition (wool, viscose, linen), pattern and color.

The creator of the brand, Svyatoslav Rozhkov, pays special attention to a wide range of sizes from 42 to 64. A personal story is connected with this: at one time the designer weighed 130 kg and could not find a size dress.

He promises that a customer will never leave his shop in a grandpa-shoulder suit or parachute pants.

If a suit is not available in the boutique, it can be made to order. Prices in the brand are democratic, for example, a three-piece suit and an evening dress from the new collection will cost 29 thousand rubles, a duo – 25 thousand rubles. The brand now focuses on the production of blouses.

try

Moscow brand try – also about conciseness. The brand has a wide range of particularly trendy bomber jackets made of dense raincoat fabric. True, they can not be called budget – 20 thousand rubles. Brand shirts are made from natural materials – 100% cotton. Available – checkered and classic colors, they also differ in the length of the sleeves and the density of the material.

Especially the trousers models look successful. For example, classic blacks and grays made from underlay and wool are made with an elastic band at the waist that allows them to fit snugly. The cost starts from 7.2 thousand rubles.

Novaya

Brand Novaya Since the fall of 2011, St. Petersburg “invents the uniform of the creative class” – here collections are developed and sewn from stock fabrics from European factories. The brand is based on overalls, sports and professional equipment, so it cannot be called basic.

In the new collection, a functional parka jacket made of a combination of beige and olive thick cotton with a waterproof coating for 19.8 thousand rubles, a single-breasted raincoat made of waterproof cotton for 14.4 thousand rubles, a loose sweatshirt made of soft fleece. Gray trousers of classic cut with patch pockets for 5.5 thousand rubles and 6.4 thousand rubles.

For many models, the brand processes the fabrics itself by dyeing, etching and boiling experiments.

ockam

Yekaterinburg brand ockam This is basic men’s clothing. While creating something, the brand’s team focuses on the collections of luxury ready-to-wear brands, so although the clothes are positioned as casual, they cannot be called simple.

Prices at The Ockam are different from those found in fashion houses and cause a pleasant surprise. An oversized raincoat with a dropped shoulder line, a straight voluminous silhouette and moisture-resistant impregnation will cost 6.5 thousand rubles at a discount, a single-breasted jacket with highlighted shoulders and a long jacket with an English collar at 29.6 thousand rubles. wool suit 20.4 thousand rubles

Shirts and T-shirts are the most budget items of the brand. Prices start from 1.8 thousand rubles. Jeans, trousers, long sleeves and sweaters with decorative elements will cost several thousand more.

No time to read?
Get a summary
Previous Article

“Motospring 2022” – the main intrigue of the exhibition

Next Article

They are successfully studying a rare Asian bird that has been diagnosed with cancer in the United States.