Already set up in a completely normal way in the wake of the covid anomaly, the Planeta Prize is gearing up to relaunch its most important literary marketing celebrations this Saturday. Celebrating its seventy-first, this will be the second year the winner has pocketed it. one million euros (and the finalist 200,000) but given that in the final edition the amount had to be split between three writers hiding under the pseudonym Carmen Mola, Jorge Díaz, Agustín Martínez and Antonio Mercero, it’s likely that writing a single novel has managed to make a writer a millionaire before they even hit the market. accomplished one of the most extraordinary milestones.
The enthusiasm of the group managers, Joseph Creuheras First of all, there is good reflection in the new attendance record of articles submitted on this occasion, which has increased to a total of 846, mostly from Spain and Latin America. Of them, a list of ten finalists emerged, which was actually reduced to six, as four of them showed up with their faces uncovered. The normal thing is that the prize usually falls to an author with a proven track record and commercial solvency, all disguised under a pseudonym. At the last minute, one of the 10 runners-up works was eliminated because there was no unpublished original and it did not comply with the award rules. Among the themes presented, women’s empowerment and historical novel and detective novel genres dominate the plots of the novels presented.
José Creuheras confirmed the well-known moment that the book industry is living, accompanying the increase in reading in adults reaching 60% and higher among teenagers. “If an adult reader reads an average of one book per month, this relationship increases. 13 titles per year The only shadow the Planeta group has acknowledged is the current economic crisis they are facing cautiously, raising book prices by only 5% next year.
The result is “we are in a consolidated industry with growth specific to an emerging industry”. Jesus Baden, Group leader.
The concession will take place during a literary period on Saturday, October 15, at the Museu Nacional d’Art de Catalunya in Barcelona, during the feast of Saint Teresa in honor of María Teresa Bosch, wife of founder José Manuel Lara. dinner. The Award Jury will consist of: José Manuel Blecua, Fernando Delgado, Juan Eslava Galán, Pere Gimferrer, Carmen Posadas, Rosa Regàs and Belén López, Editor-in-chief of the Planeta group and secretary of the voting jury.
this origin The number of novels received this year is very diverse. In addition to Spain, South America stands out with 224 works with 405 works, 82 works for North America, 35 for Central America, 23 for Europe and 4 works for Asia.