Belarusian rapper Keedy managed to play more than a million times and became Yandex Music’s most popular new artist. This was reported to socialbites.ca in the press service of the music platform.
One month after Yandex Music entered the My Wave section, the number of times Keedy listened to his songs increased tenfold. The rapper’s track “No More” entered Iskra, a playlist featuring new artists, after which it received the most likes.
In addition, after the Belarusian pop artist Keer joined My wave and Iskra, the number of listeners increased 4 times, while the vocalist Kenjebek Nurdolday from Kazakhstan increased 3 times. Young Kazakhstani R&B singer Liili, the author of the song “Hot” used by Kim Kardashian on her social networks, became the main character of Iskra in December 2022 and appeared on the cover and billboards in Moscow and Almaty.
The first to gain new listeners on my wave were the stars of Iskra – the indie group passmurny from Cheboksary and the lyric rap artist Azzi from Krasnoyarsk, as well as Vanya Kurgalin, the youngest member of the creative association “Gazgolder” from Veliky Novgorod. He performs dark romantic punk rock as Dictofon, a Moscow rock band led by Anton Makarov. Also among the new artists gaining popularity are the finalist of the Songs project on TNT, Belarusian singer Lisa, and the Kazakh musician Guntor, who sang soulful songs and songs about love.