Apple became the world’s most valuable brand by the end of 2023, leaving behind Amazon, Google and Microsoft. This is stated annually report Brand Finance Global 500.
Apple’s brand value increased by 74% during the year to $516.6 billion, returning the company to first place in the rankings by a large margin. Meanwhile, last year’s leader, Amazon, fell directly to fourth place.
Microsoft Corporation took second place according to the results of the year. Its value during the period increased by almost 78%, reaching $340.4 billion.
The first three were again closed by Google, whose brand value is estimated to be $ 333.4 billion (+18.5% on an annual basis) by the end of 2023.
Meanwhile, Tesla dropped out of the top 10 and fell directly to 18th place. The world’s fastest-growing brand in terms of value is chipmaker NVIDIA (+163% year-on-year).
This time, Russian companies were not included in the top 500.
On the eve of analytics calculated, how much Russian billionaires earned in January. The wealth of the richest people in the Russian Federation has increased by 7 billion 953 billion dollars since the beginning of the year.
Earlier sociologists made Portrait of Russian billionaire.