He said in an interview that Russian wine is sold entirely in trade RIA News Minister of State – Deputy Minister of Industry and Trade Viktor Evtukhov.
According to experts, currently about 52 percent of still domestic wines and 68 percent of sparkling domestic wines of the total volume are represented in the country’s retail chains.
Officials help promote the product in the market, increase sales and promote local wine brands; for example, the Ministry of Industry and Trade and the Ministry of Agriculture organize the “Wine Days of Russia” campaign. The deputy minister stated that wine fairs have become an effective sales channel.
In early October, Roskachestvo reported that the popularity of foreign wine in Russia had reached a record low in the past two years. Thus, only 17% of citizens statedIt is much better quality than the local one. The share of consumers who prefer Russian wines continues to increase: 22% of citizens stated that they are of higher quality than foreign wines.
Earlier in Russia sharply augmented beer import.