The results of the departure of the owner of the Zewa, Libresse and Libero brands from Russia 14:40

The decision of the Swedish company Essity, which produces personal care products, to leave Russia will not affect the domestic market. About this RIA Novosti knowledgeable Olga Sumishevskaya, founder and partner of the One Story consulting company.

“During the sale, nothing will change, as with other enterprises: they will rewrite names, introduce a new range, continue to work in the same factories,” Sumishevskaya said.

He admitted to selling the company’s business to the local government, its agency in another country, or an outside private business. RIA Novosti sent a request to the Ministry of Industry and Trade of the Russian Federation.

On Saturday, Essity, owner of Zewa, Libresse and Libero brands, stated About the termination of activities in the territory of the Russian Federation and the sale of its business in Russia. The company noted that an agreement has already been signed with the buyers for the sale of the business. Essity stressed that the deal was approved by the Russian authorities. It is expected to close in the second quarter of this year after receiving all the funds.

Essity began withdrawing from Russia from April 2022. The company sells personal care products in approximately 150 countries around the world.

Viktor Evtukhov, Deputy Minister of Industry and Trade in May declarationJapanese retailer Uniqlo has decided to leave Russia altogether.

Source: Gazeta


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