Russians less likely to buy instant noodles

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According to reports, instant noodle sales in Russia in the first quarter of 2023 decreased by 9.5% year-on-year in terms of units. “Kommersant”.

It is reported that the sales of these products are 11% in monetary terms, which is related to the increase in average prices. Material says piece sales of all fast food products fell even more markedly at 12.8% year-on-year in the first quarter, and rose 3.9% in monetary terms.

The publication notes that, as a rule, the market for fast food products usually grows in times of crisis. Manufacturers believe this is due to the recovery in demand after the hype.

According to the newspaper, suppliers see growth potential in the market, but experts anticipate difficulties in expanding the consumer base.

It was previously reported in Rospotrebnadzor executes and withdraws Nissin Foods branded American instant noodles from sale due to the presence of genetically modified soybeans in their composition.

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