Businessman Sergei Bachin’s Agranta group of companies in the agricultural field may buy the Russian business of French dairy producer Danone. In this respect Wrote The main agency citing a source in the dairy market
According to the agency, interest in the deal was also confirmed by the press service of Bachin’s company. They stated that Agrant was more interested in protecting the brands produced by the French conglomerate, rather than buying a factory.
“The main asset of any business is strong brands. It is important to protect them and continue the development of milk production in Russia,” he said.
Kommersant newspaper in the first half of February WroteDanone planned to transfer Russian assets to other investors, along with the right to repurchase them.
In early April, Izvestia newspaper cited a source. knowledgeable About Danone’s intention to abandon some brands in Russia. In particular, we are talking about Activia, Alpro, Actimel.