In the first quarter of 2023 (January-March), Russians began to buy clothes 5 times more expensive, worth from 300 to 500 thousand rubles. Compared to the same period of 2022. In this respect Wrote With reference to data from a joint study of the YuMoney service for accepting payments on the Internet and the Second Friend Store resale platform, RIA Novosti.
“The demand for expensive clothes in Russia continues to increase. The number of purchases of clothes from January to March in the amount of 300 to 500 thousand rubles. “It has increased fivefold compared to the first quarter of 2022,” he says.
The increase in purchases of expensive clothing, according to companies, has also been facilitated by increased interest in resale (resale of new or used goods).
In addition, according to the research, the payment turnover in men’s and women’s clothing stores in general in the first three months of 2023 tripled compared to January-March last year. The average check increased by 10% to 12,218 rubles.
In the first half of February, Vitaly Zemskikh, CTO of PRO32 information security company warnedInternet scammers, who make money by selling counterfeit products of well-known brands, often wait for people on classified sites and social networks.