Chinese and Korean car manufacturers will not leave the Russian car market, while Russian factories, in order to be less dependent on the supply of foreign components, have decided to simplify their cars – switch to Euro-2 and remove some electronic systems.
But the United States, Europe and Japan decided not to supply cars to Russia. For example, the EU has set the bar “no more than 50 thousand euros” (about 4.8 million rubles), and Japan – “no more than 6 million yen” (about 4.2 million rubles). The United States has completely banned the import of equipment into Russia if the engine size exceeds 50 cubic centimeters.
These sanctions mainly affected premium cars, which, for example, played into the hands of the Russian sedan aurus Senate
Hilarion Demchikov, Business Development Director of Alfa-Leasing Group of Companies:
– We now see that there is a shortage in the premium car segment. Last year there was a shortage, partly due to a shortage of components and semiconductors. In the premium segment, more cars are not sold from stock, but are assembled for a specific buyer. The customer comes to the dealer and selects a package of options for himself: interior color, engine, set of options and indicates his special wishes. In basic configurations, such cars were never sold exactly at the request of customers.
Therefore, this market is now in a worse position – European, American and Japanese manufacturers do not supply equipment to Russia. Buyers of premium cars are not used to choosing from what is.
But everything changes, so we bought popular passenger car models, as well as commercial and special vehicles. We have created an online catalog with specific cars, where the customer himself chooses the equipment, lease conditions and books the car. This guarantees him the preservation of the value of the car (it does not change) and its availability (no one is buying it under their noses).
But not everyone will want to buy premium cars on this scheme (take what you have). Therefore, we expect the premium segment to experience the largest decline in the near term due to a lack of on-demand deliveries. It is possible that they will be imported later under the parallel import scheme, but it is difficult to say when this will happen.