Genesis is a luxury car brand that was founded by Hyundai a few years ago. The brand has already become a strong player in the car market, but did not yet have its own chips. It would be possible to make sports versions of cars, but this is not new and the company decided to go the other way – opening a new division that will produce cars to order.
According to The Korean Car Blog, the division will be called One of One and will release special versions based on existing models, changing the exterior design and interior. There will also be bulletproof cars.
It will be possible to order cars through the improved system of ordering Your Genesis. There it is possible to select only those functions and systems that the customer needs. A total of 104,000 combinations will be available.
Earn a new division of Genesis One or One at the end of this year.