Top 10 failures of May – who was left without sales

The Association of European Businesses published the results of new car sales in Russia in May 2022, and the figures reported therein are staggering. We are talking about a decrease in turnover compared to May 2021.

For example, Lad was bought 84% less than in May 2021 – just 6,012 units against 38,284. The other two market leaders, Hyundai and kia, sales failure is similar – 82% and 81%. This was caused by plant shutdowns due to component supply failures and high car prices at dealerships.

Some once popular brands even decided to sell. Lost more than others Lexus – 99% of sales: in May 2022, only 20 cars of this brand were purchased (a year earlier – 1866). Recall that the Japanese government has banned the import into Russia of cars worth more than 6 million yen (2.8 million rubles at the current exchange rate).

In second place was FIAT, which sold only two vans, is a 98% drop in sales. ranked third Volvo, whose cars were bought by 38 people. A year earlier, sales were 919 cars, meaning the drop was 96%.

A significant drop in sales is observed for the group’s cars Volkswagen AG – Bee skoda Porschepassenger and commercial Volkswagen (Bee Audi sales fell by 88% to 185 cars purchased). To some extent, this is also due to the ban on the import of cars into Russia, the cost of which exceeds 50 thousand euros (3.25 million rubles at the current exchange rate). But it is also not possible to import more affordable cars into Russia. Therefore, due to depletion of inventories, sales will continue to fall.

Top 10 declines in new car sales in the Russian market in May 2022 (AEB data)