Deloitte, an international network of consulting and audit firms, published a study on how Chinese car brands are conquering the global market.
The main development direction in the export markets will be the production and supply of electric vehicles, according to the report. By 2030, China will hold 49% of the global electric car market.
*This material was created by a person who has the status of a foreign agent in the Russian Federation.
The strategy of the Chinese is not to compete in markets with a developed automotive industry, but to create their own unique product, thereby occupying a rather narrow niche.
50% of Chinese car companies expect to deliver models of a specific segment abroad in the next 3-5 years. At the same time, 87.5% of them rely on electric vehicles and 12.5% speak about the balance between electric cars and cars with internal combustion engines. No company from the Celestial Empire bet only on gasoline cars.
Half of the manufacturers enter into a distribution agreement with a local company in the market, 25% opt for a combined business model and 12.5% go for direct sales.
In terms of after-sales service, 62.5% will rely on cooperation with local companies, 12.5% have chosen to work with a local dealer and 25% will perform the after-sales service themselves.
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Source: Chinese cars