On the most mystical day of the year, Friday the 13th, experts from SberAvto, a service for buying and selling cars online, analyzed transactions for 2022 and found out which days of the week and month Russians prefer to buy cars online.
The largest number of transactions in 2022 took place on Mondays (21%). The most popular car brands for online shopping on the first day of the week were Kia, Nissan and Hyundai.
Wednesday is also popular with buyers – this day of the week accounts for 16% of all transactions and the leaders in brands are still the same.
And on Thursday there was strong buyer interest in Ladas: every tenth car was chosen by a domestic brand.
In the first half of the month, the highest demand for buying a car online is on the 7th, and in general, cars are bought faster in the second half of the calendar month: the average number of transactions after the 15th is almost twice as high as in the first half of the month.
But even Friday the 13th does not frighten everyone who wants to buy a car – there are such people on this day, and most often they buy cars of the Lada, Renault, Mitsubishi, Subaru and BMW brands.
Collage: “Behind the wheel”
Vote – win Lada!
Take part in the Behind the Wheel Grand Prix vote and help us choose the best car novelties of the year.
As a thank you for the time spent, we raffle among the participants in the survey three frets. There is a chance for everyone who completes the questionnaire earlier February 28, 2023.